This is a weird one, but true and definitely heartwarming. Chipotle, the fast-food chain that has made a name for itself by choosing sustainably-farmed and organic foods whenever possible*, is pushing the proverbial envelope with a new anti-junk campaign.
flickr.com/wlscience
“We don’t like junk. Not in our inboxes and not in our food.” – that’s the campaign slogan. Participation is simple: when you get a junk email, you forward it to nojunk@chipotlejunk.com. For every 100,000 emails they receive, they’ll give $10,000 to The Lunch Box to advocate and educate for better school food. Their top limit: $50,000.
It’s day 2 of the campaign, and as of this writing, they’ve already received nearly 29,000 emails. Why don’t you chip in and send them a few of your own?
Chipotle No Junk Campaign
*their burritos are delicious too.
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Ha! “Somebody tell me, what IS a Fun-yun?”
We need more poetry around here. This guy rules.
Tater tots = Short term batteries. I like that guy. A lot.
And go Chipotle! Boy do I have some junk mail for you.
We got a trackback! Hoorday!
Yes, poetry. I work it in when it fits and I remember it.
Idris Goodwin is really great! Thanks for sharing RaggedyAnnarchy.
I am really happy to see more corporate entities stepping up to help! Go Chipotle!
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[...] a campaign to give $50,000 to a fund to improve the quality of school lunches. From a blog called Love and Trash: “We don’t like junk. Not in our inboxes and not in our food.” – that’s the campaign [...]